5 Emerging Technologies That Can Help Increase Sales Conversions

first_imgDr. Vinati Kamani writes about emerging technology and its applications across industries for Arkenea. She is an avid reader and self-proclaimed bibliophile. When Dr. Kamani isn’t at her desk penning articles or reading up on recent trends, she can be found traveling to remote places and soaking up different cultural experiences. Follow the Puck AI is Not the Holy Grail of Sales, at Least Not… Technology is revamping the sales process by aiding your sales team in generating more leads, fueling more effective sales conversion tactics, and getting prospects to convert. Salespeople can leverage technology to improve their visibility and generate more leads, establish long-term relationships with prospects and customers, build a killer sales pipeline, enhance responsiveness, and ultimately move toward optimizing the nurturing and conversion of leads.Although sales is a relationship-driven endeavor, tech can be used to strengthen those relationships. It can also keep a company top of mind and enable salespeople and prospects to learn more about each other, solving problems in the process.Here are five emerging technologies that can boost sales conversions and help sales professionals develop solid relationships.1. Voice search-enabled SEO for lead generationWith digital consumption trends becoming more and more mobile-oriented, voice search will soon become the norm. People are preferring voice search on mobile and smart devices over typing their queries in search engines. It’s not sufficient to have an SEO-optimized website to generate more leads; it has to be optimized for voice search as well.The business landscape is making a gradual shift toward becoming a voice-first market, and optimizing your business website to appear in voice search results is a paradigm shift from traditional lead generation. The SEO optimization of your website content is aimed at ranking among the top results. But with voice search, your content has to be designed so it’s the only result that shows up. Use of long-tail keywords that specifically address the questions that users may be asking establishes your business as the primary source of information, and it’s the key to voice search SEO.Pages with site authority, natural language, security, and upkeep regarding reviews and responses enhance your page authority online and increase your chances of ranking in voice search. This combination of factors gives you expert status, making search engines more likely to trust what you have to say.2. Cloud computing for improving collaborationsCloud technologies help sales teams improve their effectiveness and become more agile. The work flexibility, interoperability, and collaboration among the members of a sales team improve significantly when sales data is stored on cloud servers.It also opens up avenues for remote working, which allows salespeople to better utilize their time and concentrate their efforts on actually closing deals and increasing lead conversions. Data storage on cloud servers is also a cost-effective option, which improves scalability while ensuring data security. Cloud-based sales CRM software will soon become a standard practice for businesses.3. Predictive analytics for sales pipeline management and forecastingMeeting a company’s existing sales targets and forecasting projected sales and revenue is critical to an organization’s success. Predictive analytics makes use of techniques like data mining, modeling, machine learning, and artificial intelligence — as well as big data — to analyze current sales data and make reliable predictions for the future. It involves discerning patterns from the historical and transactional data already collected via a sales pipeline tool or sales CRM and using it to identify future risks and opportunities.Using technology to analyze datasets enables the sales team to become more effective at closing deals. Predictive analytics leverages algorithms, which take into account all the factors that have an impact on a customer’s purchase decision. These predictive models consider several factors while mapping historical data like the current sales pipeline, average deal size, past rep performance, and time in stage, which helps in unearthing the “buy” signals in customer behavior. The sales team can thus connect with the right prospects at the right time and pitch them a product that’s relevant to them, directly leading to an increase in sales conversions.4. Artificial intelligence in salesArtificial intelligence has the potential to be a salesperson’s new best friend, one who’s there every step of the way, from initial contact to closing the deal. AI-powered mobile apps that function on machine learning and natural language processing and comprise an artificial neural network are soon going to be a salesperson’s closest companion. Within a few years’ time, AI-based sales assistants will be used for voice-to-text data entry, saving valuable time spent crunching numbers within the CRM software and manually updating the sales pipeline.AI-powered assistants can also help a sales team make data-backed decisions and improve its business predictions. AI consultants could also play a role in building products for upselling and cross-selling by providing the sales team with relevant product recommendations.Another AI sales application that’s increasingly seeing widespread adoption is the use of chatbots. Chatbots on webpages and SaaS websites have become a common occurrence. They can collect the demographic information of an inbound lead — like name, contact number, and email ID — and help in the formulation of a personalized sales strategy for the lead captured. It can also be used to respond to the website’s FAQs, thus saving valuable time.5. AutomationA salesperson’s effectiveness is equivalent to the time he or she spends doing actual selling. Sales automation saves time spent on repetitive tasks, letting the sales team focus solely on selling and closing deals more effectively.Sales CRM software has the functionality to automate and schedule follow-up emails to prospects and leads over time. The message can be personalized to suit individual needs and ensure effective follow-ups. When sending emails, you can also utilize templates to cut down on decision-making — no need to type out repetitive messages or copy and paste the same dialogue over and over.It’s not just emails that can be automated. Voicemail automation software can actively send out voicemails to prospects and clients, saving the sales team crucial hours. A sales automation tool can also optimize the sales funnel for increased conversions.Leads are tracked and sorted as they enter the sales funnel. Appropriate nurture campaigns and outreach programs, specific to the target group, are designed. This helps businesses formulate a better sales plan to manage leads and convert them into potential customers.Technology is truly transforming sales; we’ve come a long way from sending out handwritten letters. These emerging technologies are the driving force that can result in your sales team being able to close more deals and solve more people’s problems. Tags:#AI#chatbot#cloud computing#CRM#Data analytics#predictive analytics#sales#sales automation#voice search What it Takes to Build a Highly Secure FinTech … Vinati Kamani Related Posts Why IoT Apps are Eating Device Interfaceslast_img read more

Ceres opens AFC Cup bid vs Myanmar’s Shan United

first_imgPrivate companies step in to help SEA Games hosting PDEA chief backs Robredo in revealing ‘discoveries’ on drug war Eagles rip Titans apart SEA Games hosting troubles anger Duterte Spanish striker Bienve Marañon, Ceres’ top scorer the past two seasons in this competition, is fit again and could start alongside the Bosnian at the tip of the attack.Still, Vidakovic believes it would take a total team effort from his squad to get a result against Shan.“We can’t just rely on an individual player to make a difference,” said the Serbian coach. “We must work together.”ADVERTISEMENT LATEST STORIES Ceres Negros seeks redemption as it collides with Myanmar’s Shan United at the start of Group G play in the 2019 AFC (Asian Football Confederation) Cup campaign on Tuesday night at Panaad Stadium in Bacolod.Even after losing to Myanmar champion Yangon United in the preliminary round of the AFC Champions League, the Busmen set out as favorites against a team they beat thrice last year.ADVERTISEMENT MOST READ ‘We are too hospitable,’ says Sotto amid SEA Games woes Grace Poe files bill to protect govt teachers from malicious accusationscenter_img Oil plant explodes in Pampanga town US judge bars Trump’s health insurance rule for immigrants More importantly, a win in the 7:30 p.m. clash can set the tone for bigger victories for the Bacolod-based side that won the Asean zonal title in 2017 before losing in the same stage last season to Singapore’s Home United.“There’s big pressure on us because its the first game and we’re playing at home,” said Ceres coach Risto Vidakovic. “We have to stand up to that pressure and play as a team.”FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSUrgent reply from Philippine ‍football chiefSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesCeres’ defensive vulnerabilities were exposed three weeks ago when they got stunned by Yangon, 2-1, also in Panaad. Needing matches to sharpen up for the AFC Cup, the Busmen flew to Singapore for a one-week camp highlighted by wins in friendly matches against Singapore League teams Home United and Geylang International.The Busmen seemed to have addressed one key concern when they signed veteran Bosnian striker Mahir Karic for the continent’s second-tier club competition. Urgent reply from Philippine ‍football chief Don’t miss out on the latest news and information. Sports Related Videospowered by AdSparcRead Next PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss View commentslast_img read more

Kawhi Leonard, Raptors inch closer to East finals, crush 76ers in Game 5

first_imgLATEST STORIES Leonard scored 39 points in Toronto’s Game 4 win on Sunday.Lowry scored 19 points, while Danny Green shot 5 for 7 from 3-point range and finished with 17 points. Marc Gasol scored 11 points and Serge Ibaka had 10. All five Toronto starters scored in double digits.“Kawhi still had a great game and the surrounding cast contributed,” 76ers coach Brett Brown said.The 36-point margin was the largest in Toronto’s postseason history, and marked Philadelphia’s worst playoff defeat since a 40-point loss to Boston in Game 1 of the 1982 Eastern Conference finals.“The spirit, I thought, went away a little bit quicker than I’d wished,” Brown said.ADVERTISEMENT SEA Games hosting troubles anger Duterte Philippine Arena Interchange inaugurated As Embiid headed to the bench in the fourth, fans behind the Raptors’ bench mocked the 76ers big man by mimicking the airplane celebration he showed off after a big dunk in Game 3.“I didn’t notice, I just saw them shake their bodies,” Embiid said. “But good for them.”SEE YOU SUNDAY?While walking off the court after the game, Embiid paused to tell rapper Drake, Toronto’s Global Ambassador, that the 76ers would be back for Game 7.THE HAUNTINGThe 76ers had 19 turnovers, leading to 31 points for Toronto.“That is haunting,” Brown said. “You cannot win with those types of numbers.”UP NEXTGame 6 in the series in Philadelphia, on Thursday. MOST READ Don’t miss out on the latest news and information. Private companies step in to help SEA Games hosting Up by one after the first, the Raptors outscored the 76ers 37-17 in the second to take a 21-point lead, 64-43, at halftime.“The second period is where it got away from us,” Brown said. “I give Toronto credit, we didn’t have the answers for a few of their players and it snowballed.”Ahead 92-70 at the start of the fourth, Toronto extended its lead to a game-high 40 points on a dunk by Normal Powell with 2:24 remaining.The Raptors shot 16 for 40 from 3-point range, setting a franchise record for 3-pointers in a postseason game. They hadn’t made more than 10 in the four previous games this series.“The 3-point shot was punishing tonight,” Brown said.Jimmy Butler scored 22 points and Tobias Harris had 15 for the 76ers, who have lost two straight after winning the previous two.Joel Embiid scored 13 points and had eight turnovers. Embiid started despite missing the morning shoot-around because of flu-like symptoms.“Offensively there was a rhythm to his game that was clearly out of synch,” Brown said. “He’s been in bed for two days.”Embiid also battled illness in Games 2 and 4.“I know I’ve got to do a better job for us to win,” Embiid said. Roger Federer returns to clay-court swing with easy win in Madrid Toronto can advance to the Eastern Conference finals for the second time in four seasons with a victory in Game 6 at Philadelphia on Thursday night. The Raptors lost in six games to Cleveland in the East finals in 2016.If the 76ers can extend the series to a seventh game, it would be played in Toronto on Sunday night.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesSPORTSSingapore latest to raise issue on SEA Games food, logisticsLeonard, who had scored 33 or more points in each of the first four games of the series, shot 7 for 16 from the field and 7 for 8 at the line before checking out with 7:22 to play and Toronto up 103-73. He had four assists and two steals.“Tonight was one of those games where we let him rest a little bit, which is important,” Raptors guard Kyle Lowry said. “He had a big double-double, but he didn’t have to do everything offensively.” Sports Related Videospowered by AdSparcRead Next Hontiveros presses for security audit of national power grid DA eyes importing ‘galunggong’ anew Cayetano: Senate, Drilon to be blamed for SEA Games mess View comments Panelo: Duterte ‘angry’ with SEA Games hosting hassles Toronto Raptors forward Kawhi Leonard (2) looks to pass the ball as Philadelphia 76ers forward Tobias Harris (33) and center Joel Embiid (21) defend during the first half of Game 5 of an NBA basketball second-round playoff series, Tuesday, May 7, 2019, in Toronto. (Frank Gunn/The Canadian Press via AP)TORONTO — The Toronto Raptors came up with a new load management plan for Kawhi Leonard. It was to make sure their star forward didn’t have to shoulder the entire offensive burden.Leonard had 21 points and 13 rebounds, Pascal Siakam scored 25 points and the Raptors used a balanced attack and a huge second quarter to rout the Philadelphia 76ers 125-89 Tuesday night and take a 3-2 lead in their Eastern Conference semifinal series.ADVERTISEMENT Sixers guard Ben Simmons shot 3 for 5 and finished with seven points, seven rebounds, and five turnovers.Siakam scored nine points in the first and Lowry had eight as Toronto led 27-26 after one. Leonard had seven rebounds and five points in the first.Ibaka needed three stitches to close a cut on his forehead after he was inadvertently elbowed by Leonard in the opening quarter. Ibaka returned to start the second and, despite a visible bump on his head, soon scored his first points by blowing past Embiid for a dunk.Green scored nine points in the second, making three of Toronto’s four 3-pointers. Toronto shot 12 for 21 in the second while Philadelphia shot 6 for 20.Leonard, who missed six of his first eight shots, punctuated Toronto’s decisive second quarter with a powerful one-handed slam, driving into the paint from near center court and splitting a pair of defenders to throw it down with 2.6 seconds left.“That was pretty impressive,” Siakam said. “Plays like that always give us energy.”TIP-INS76ers: Simmons turned the ball over on each of Philadelphia’s first two possessions. … Embiid and Simmons had more turnovers (12) than made baskets (eight) through the first three quarters. … Philadelphia recorded seven assists on eight made baskets in the first. … The 76ers shot 1 for 10 from 3-point range in the first half. They finished 6 for 24. … The Sixers had more fouls in the first half (16) than field goals (14).Raptors: Leonard had 13 points and 10 rebounds at halftime. … F OG Anunoby (appendectomy) joined his teammates on the bench for the first time since undergoing emergency surgery two days before the start of the playoffs. … Toronto shot 29 for 33 from the foul line.TAKE WING Who are Filipinos rooting for in the NBA Finals? PLAY LIST 01:43Who are Filipinos rooting for in the NBA Finals?03:12Kevin Durant out with Achilles injury; to undergo MRI on Tuesday02:25Raptors or Warriors? PBA players take their pick of NBA champ02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Ethel Booba twits Mocha over 2 toilets in one cubicle at SEA Games venuelast_img read more

Fans and cities preparing for possible Raptors NBA Championship victory tonight

first_imgTORONTO — As excitement builds across Canada for a game that could win the Toronto Raptors their first NBA Championship tonight, officials are asking fans to be on their best behaviour as Toronto prepares for crowds to flood the city’s downtown core.Crowd control is top of mind for city staff, Toronto Police and the Toronto Transit Commission, which are working in tandem with Raptors parent company Maple Leaf Sports and Entertainment.Police are asking Raptors fans to watch Game 5 of the NBA Finals against the Golden State Warriors responsibly, noting that officers will be stationed throughout the city.“We would like to remind the public to make decisions that do not impact their own safety or that of others when gathering to enjoy the game celebrations,” spokeswoman Katrina Arrogante said in an email.In addition to the everyday fanatics, the game is expected to draw some higher profile viewers.“Schitt’s Creek” cast member Noah Reid said fans of his show might spot some familiar faces in the crowd.“I’m in a very Raptors headspace. We’re going to Game 5. Dan (Levy) and I, and my girlfriend Clare and Andrew Cividino, one of our directors,” he said in an interview on the set of the show’s sixth and final season. “We’re going to Game 5, so we’re all very high on that.”The excitement has spread far beyond Toronto, with outdoor viewing spaces being forced to expand as Raptors fever spreads.Fans in Halifax can watch the game at block parties, while those in Regina can head to Mosaic Stadium, home of the CFL’s Saskatchewan Roughriders, to watch on the MaxTron screen.The screen at the venue is the largest in Canada, and — at more than 630 square metres — is even bigger than a standard NBA basketball court.Back in the Raptors’ home city, Maple Leaf Sports and Entertainment, the team’s owner, is amping up its usual outdoor viewing party by planning multiple giveaways and setting up additional screens in Maple Leaf Square — the fanzone known as Jurassic Park outside Scotiabank Arena — the organization said in a news release.Due to the expected throngs of fans, Maple Leaf Square, along with several surrounding roads, will be closed to traffic from 7 a.m. this morning until 2 a.m. Tuesday, according to city spokesman Brad Ross.On Friday night, fans shut down a busy intersection in the downtown core as they celebrated the Game 4 win. Videos on social media show fans jumping on police cruisers and TTC vehicles following previous Raptors victories.The Canadian Presslast_img read more